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Privacy Policy

Last updated: August 31, 2026

Rose Lion (“Rose Lion,” “we,” “us,” or “our”) operates roselion.store. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit our website, contact us, subscribe to marketing communications, use our website features, or place an order.

By visiting or using our website, you acknowledge the practices described in this Privacy Policy. We value your privacy and take reasonable measures to protect the personal information entrusted to us.

Personal information we collect:

When you place an order, contact us, subscribe to marketing communications, or use certain website features, we may collect information you provide, including your name, email address, telephone number, billing address, shipping address, product selections, order information, and messages sent to Rose Lion.

Payments are processed by third-party payment providers. Rose Lion does not receive or store your complete debit-card, credit-card, or payment-account information.

When you visit roselion.store, certain information may be collected automatically, including your IP address, browser type, device information, time zone, cookie information, pages or products viewed, referring website or search terms, and your interactions with the website.

We may also receive information from service providers that help us operate our store, process payments, fulfill and ship orders, provide website analytics, prevent fraud, and communicate with customers.

Why do we process your data?

We may use personal information to:

• Operate, maintain, and secure our website.

• Process payments and fulfill, ship, and deliver customer orders.

• Communicate about purchases, delivery updates, returns, refunds, replacements, or customer-service requests.

• Detect and prevent fraud, misuse, security threats, and other prohibited activities.

• Understand website activity and improve our products, services, and customers’ shopping experience.

• Send promotional emails, product news, or special offers when you have chosen to receive them. You may unsubscribe from marketing emails at any time.

• Maintain business, tax, accounting, and transaction records and comply with applicable legal obligations.

Depending on the purpose and applicable law, we process personal information to fulfill a contract with you, comply with legal obligations, pursue legitimate business interests, or act with your consent.

Your privacy rights:

Depending on your location and applicable law, you may have the right to:

• Request information about the personal information we collect, use, or disclose.

• Request access to a copy of your personal information.

• Request correction of inaccurate or incomplete information.

• Request deletion of certain personal information.

• Request restriction of or object to certain processing activities.

• Request your information in a portable format when applicable.

• Withdraw consent when processing is based on your consent.

• Opt out of the sale or sharing of personal information or certain targeted advertising when applicable.

To submit a privacy request, email rl@roselion.store with “Privacy Request” in the subject line. We may request information needed to verify your identity and protect your account. We will respond within the period required by applicable law and will explain if we cannot fulfill all or part of a request.

International transfers:

Rose Lion is based in the United States. If you visit our website from another country, your information may be transferred to and processed in the United States or other countries where our service providers operate. Privacy laws in those countries may differ from the laws where you live. We take reasonable measures to protect personal information as described in this Privacy Policy.

How we share personal information:

Rose Lion does not sell or rent customers’ personal information for money. We may share information only as reasonably necessary with:

• Hostinger and other website-hosting or ecommerce service providers that help operate our online store.

• Printful and other fulfillment providers that manufacture, package, and ship products. This may include a customer’s name, email address, telephone number, shipping address, order details, and product customization information.

• Payment processors that authorize and process customer payments.

• Shipping carriers and delivery providers that transport and deliver orders.

• Email, analytics, marketing, fraud-prevention, security, and customer-support providers when those services are enabled.

• Accountants, attorneys, insurers, or other professional advisers when reasonably necessary.

• Government agencies, regulators, courts, or law-enforcement authorities when disclosure is required or permitted by law.

We may also disclose information during a merger, sale, reorganization, transfer of ownership, or similar business transaction. Service providers may process information according to their own privacy policies and contractual obligations.

Cookies and similar technologies:

Rose Lion and its service providers may use cookies and similar technologies to operate the website, remember preferences, maintain shopping-bag and checkout functions, protect website security, understand website activity, and support marketing features when enabled.

Required cookies support essential functions such as security, shopping-bag activity, checkout, and order processing. These cookies may be necessary for the website to operate properly.

Optional analytics cookies may help us understand how visitors use the website and improve its performance. Optional marketing cookies may help measure advertising or provide more relevant promotional content.

Where required, optional cookies will only be activated after you provide consent. You can manage available cookie choices through the website’s cookie banner or adjust cookies through your browser settings. Blocking required cookies may prevent certain website features from functioning properly.

Links to other websites:

Our website may contain links to other websites that are not owned or controlled by us. Please be aware that we are not responsible for such other websites or third parties' privacy practices. We encourage you to be aware when you leave our website and read the privacy statements of each website that may collect personal information.

Data retention:

Rose Lion retains personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy.

Order, transaction, delivery, and customer-service records may be retained to fulfill purchases, provide support, administer returns or refunds, prevent fraud, resolve disputes, maintain business and accounting records, and comply with tax or other legal obligations.

Marketing contact information may be retained until you unsubscribe or withdraw your consent. We may keep limited information necessary to honor an unsubscribe request and prevent additional marketing messages.

When personal information is no longer reasonably needed, it may be deleted, anonymized, or securely disposed of, unless a longer retention period is required or permitted by law. Service providers may retain information according to their legal obligations and privacy policies.

Information security:

Rose Lion takes reasonable administrative and organizational measures to protect personal information from unauthorized access, use, alteration, loss, or disclosure. We also rely on established service providers—including Hostinger, payment processors, Printful, and shipping providers—to maintain appropriate safeguards for information they process.

However, no website, electronic transmission, wireless network, or storage system can be guaranteed to be completely secure. Therefore, we cannot promise absolute security.

Customers should protect their devices, email accounts, passwords, and payment information and notify Rose Lion promptly if they suspect unauthorized activity involving an order or communication from our store. If a data-security incident requires customer notification under applicable law, Rose Lion will provide the required notice.

Children’s privacy:

Rose Lion’s website and online store are intended for a general audience and are not directed to children under 13 years old. We do not knowingly collect personal information directly from children under 13.

Purchases for children’s, youth, toddler, or infant products must be completed by a parent, legal guardian, or other authorized adult.

If we learn that personal information was collected directly from a child under 13 without appropriate parental consent, we will take reasonable steps to delete it. A parent or legal guardian who believes a child has provided personal information to Rose Lion may contact us at rl@roselion.store

Legal disclosure:

We will disclose any information we collect, use or receive if required or permitted by law, such as to comply with a subpoena or similar legal process, and when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.

Changes to this Privacy Policy:

Rose Lion may update this Privacy Policy when our website, services, business practices, service providers, or legal obligations change.

Any revised policy will be posted on this page with an updated “Last updated” date. When required by applicable law, we may provide additional notice of material changes. We encourage visitors to review this Privacy Policy periodically.

Contact information:

For questions about this Privacy Policy, Rose Lion’s privacy practices, or your personal information, email us at rl@roselion.store.

To exercise an applicable privacy right, place “Privacy Request” in the email subject line and describe your request clearly. Please do not include passwords, complete payment-card numbers, government identification numbers, or other highly sensitive information in your email.

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